If you've bought Tom's of Maine toothpaste in the past five years, you're likely eligible for a small cash payment from the Rabinowitz v. Colgate-Palmolive class action settlement. While the payout is modest — roughly $7 per household — the claim takes less than a minute to file and requires no proof of purchase. The deadline is July 6, 2026, and it's open to all U.S. residents.
What Is the Tom's of Maine Settlement?
The settlement comes from Rabinowitz et al. v. Colgate-Palmolive Co., et al., a class action lawsuit involving Tom's of Maine toothpaste products. Tom's of Maine, which has been owned by Colgate-Palmolive since 2006, markets itself as a natural personal care brand. The lawsuit alleged that the company made misleading claims about its products, and rather than go to trial, Colgate-Palmolive agreed to a $2.9 million settlement fund.
The settlement is open to all U.S. residents who purchased Tom's of Maine toothpaste for personal use (not resale) between November 21, 2020 and March 6, 2026.
Who Is Eligible?
You may be eligible if you meet these criteria:
- You are a U.S. resident
- You purchased any Tom's of Maine toothpaste product for personal use
- Your purchase was made between November 21, 2020 and March 6, 2026
No proof of purchase is required. The settlement is limited to one claim per household.
Eligible Products
The settlement covers any Tom's of Maine toothpaste product — not just specific variants. Common Tom's of Maine toothpastes include:
- Antiplaque & Whitening Toothpaste
- Simply White Toothpaste
- Natural Fluoride Toothpaste
- Whole Care Toothpaste
- Fluoride-Free Toothpaste
- Rapid Relief Sensitive Toothpaste
If you bought Tom's of Maine toothpaste at any major retailer — Target, Walmart, Whole Foods, CVS, Walgreens, Amazon, Costco — during the class period, you qualify.
How Much Can You Get?
The payout structure is simple:
- Without proof of purchase: The average manufacturer's suggested retail price (MSRP) for one (1) Tom's of Maine toothpaste product per household — approximately $7
- With proof of purchase: A full refund for up to three (3) products per household (requires itemized receipts or loyalty card records)
For most people, filing without proof and receiving the ~$7 payout is the easiest option. If you happen to have receipts for multiple tubes, providing proof can increase your payout.
File This Settlement in Minutes with Class Action Buddy
Our app auto-fills the claim form with your information, shows you a live preview, and handles submission. No paperwork needed.
Download the AppHow to File Your Claim
Filing your Tom's of Maine settlement claim is one of the fastest you can do. Here's how:
Step 1: Gather Your Information
You'll need your full name, mailing address, email address, and phone number. If you want to be paid by Venmo or Zelle, you'll need a phone number for one of those services. Otherwise, a physical check will be mailed to your address.
Step 2: Choose Your Payment Method
This settlement offers three payment options: Venmo, Zelle, or physical check. Pick whichever is easiest for you. The claim form uses a single shared phone field for digital payments — just enter the phone number associated with your preferred method.
Step 3: Complete the Claim Form
The claim form requires your personal information and electronic signature. Using Class Action Buddy, this takes about 30 seconds since the app auto-fills your saved profile information and generates the PDF form for you.
Step 4: Submit Before July 6, 2026
Make sure your claim is submitted before the deadline. If mailing a physical form, it must be postmarked by July 6, 2026. We recommend submitting at least a week early.
Important Deadlines
- Claims deadline: July 6, 2026
- Purchase period: November 21, 2020 – March 6, 2026
- Final approval hearing: September 10, 2026
- Expected payout: Several months after final approval
Frequently Asked Questions
Do I need a receipt to file?
No. Filing without proof is the easiest option and gets you the average MSRP for one product (~$7). If you have receipts, you can claim up to 3 products for a full refund each.
Does this cover Tom's of Maine deodorant, mouthwash, or soap?
No. This settlement only covers Tom's of Maine toothpaste products. Other Tom's of Maine personal care items are not included.
Can I file for each member of my household?
No. The settlement is limited to one claim per household, not per person. Even if five people in your home all use Tom's of Maine toothpaste, you can still only file one claim.
How will I be paid?
You can choose between Venmo, Zelle, or a physical check mailed to your address. Digital payments are faster and more reliable.
Is $7 really worth my time?
The claim takes about 30 seconds to file with Class Action Buddy. That works out to roughly $840/hour for your time. Even if you're skeptical, it's hard to beat that hourly rate for a minute of effort.
Don't let this easy settlement slip by. A handful of seconds could put $7 in your pocket. View the full settlement details or download Class Action Buddy to file your claim today.